There’s no doubt that starting a successful Youtube channel takes hard work and dedication, but choosing a profitable youtube channel niche or topic can ensure that growing a channel is a highly rewarding business venture.
With youtube channel ideas abound, and many interesting topics to choose from, what are the best youtube channel niches in 2022 and beyond? What types of Youtube channels make the most money? And what are the highest-paying Youtube niches?
In this blog post, we will highlight several youtube channel ideas that make money! From low CPM Youtube niches that require many many views to make a livable income, to high CPM Youtube niches that don’t necessarily require millions of subscribers and views to make big money.
For my research, I used TubeBuddy and Social Blade. TubeBuddy is a program that allows you to see estimated analytics for any given channel as well as tools to help grow a Youtube channel from scratch. Social blade hosts similar data.
In each respective niche, you will also discover some of the most profitable youtube channels to study and some insight into how they are doing it. So, if you’re looking for a profitable youtube channel idea to start, or otherwise curious to know just how much money YouTubers make this guide is for you!
Calculating How Much Profitable YouTube Niches Earn
The metric we’ll be focusing on throughout this guide is called CPM. CPM is short for “cost per mille” or “thousand impressions.” It’s just a fancy term for cost per one thousand views.
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You can calculate your CPM by taking your total number of video views, in a month for example, and dividing it by 1, 000. Then multiply that number by the CPM rate. That would be the total amount made in one month by that Youtube channel.
I just started a Youtube channel and as of writing this article, I currently have just about 10k subscribers — a relatively small channel. Currently, my channel sees about 300,000 views per month — that’s about 10k views per day.
With that said, to give aspiring Youtubers a reasonable estimate for a new and relatively smaller channel, I’ll be using 10k views per day as a default metric as we discuss youtube niches by profitability.
Get it? Got it? Fantastic! Now, let’s get into it…
8) ASMR (Autonomous Sensory Meridian Response, eg. Mukbang)
This is a weird one, I’ll admit. But people are making serious bank by doing ASMR videos.
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For those of you who don’t know, ASMR is basically a form of meditative self-sensory stimulation. The most popular ASMR videos include whispering or rubbing and tapping on the mic or simply talking to the viewers in a calm and soothing voice.
Mukbang is a style of ASMR where someone is eating and may include talking about their food on camera.
How much money do ASMR YouTubers make?
Averaging around $0.30 CPM, as a new YouTuber with let’s say 10k daily viewers on your channel… you can expect to earn around $3 per day creating videos in this niche?!!
Mmmkkk. This is a niche you’d have to get tons and tons of views to be able to make any real money. While it’s not the most profitable Youtube niche with regards to being the highest CPM niche, surprisingly, is not uncommon for creators in this genre to make a substantial income.
The top earners in the ASMR space like Gibi ASMR are estimated to be earning upwards of $128.4K in monthly earnings according to Social Blade… by whispering people to sleep on Youtube.
Estimated CPM: $0.29 per 1,000 views
A successful channel in this Youtube niche: Gibi ASMR
7) Clothing & Swimsuit Hauls
When I first started creating swimsuit haul videos, I imagined that my audience would be mostly women looking for swimsuits for their upcoming vacations. Much to my surprise, I found that my videos started gaining popularity amongst, well, men!
My male viewers are such amazing boyfriends that they actually like to shop for swimsuits for their girlfriends… that’s so sweet! (Btw, if your girlfriend doesn’t mind, my cash app, Patreon, Venmo, and Amazon wishlist are linked in the description below 😉)
But I digress, sexy swimsuit hauls and lingerie hauls, in particular, are a very popular niche here on youtube.
How much money do Try-On Haul YouTubers make?
For this, I’ll give you a peek into my personal youtube analytics. Clothing hauls as opposed to swimsuit hauls, although these videos get fewer views, they earn a higher CPM. My most popular swimsuit try-on haul videos earn anywhere from $1.02 to $2.31 CPM.
If I average 10k daily views, with this type of content, that’s approx $300.00 – $690.00 per month.
One of my favorite sexy try-on-haul channels is Natbelleza which at the moment has about 85k subscribers. According to Social Blade, her channel earns upwards of $7.2K per month.
Estimated CPM: $1.50 per 1,000 views
A successful channel in this Youtube niche: Natbelleza, Hello, Bombshell! (My Lifestyle Channel)
It’s no surprise that fitness is one of the most popular niches on youtube… Many people want to be fit and healthy and so a lot of people look up to fitness YouTubers for inspiration and guidance.
There are a ton of fitness channels on youtube with all sorts of different content ranging from weight loss challenge videos, workout routines, meal prep ideas, and more.
How much money do Fitness YouTubers make?
Fitness YouTubers make an average CPM of around $1.60 which is not too shabby! A new fitness youtube channel gaining around 10k daily channel views can expect to earn around $480 per month.
One of my favorite fitness channels on youtube is Growwithjo. She creates fun dance and workout videos and currently has nearly 2m subscribers. Her estimated monthly ad revenue earnings are as much as $33.3K per month according to Social Blade making it a very profitable youtube channel niche idea.
Estimated CPM: $1.60 per 1,000 views
A successful channel in this Youtube niche: Growwithjo
5) Tech and Gadgets
This is an incredibly popular niche on youtube, especially with the popularity of unboxing videos. Tech and gadget channels can range in content from video game reviews to tech tutorials to what’s trending in the tech world.
How much money do Tech YouTubers make?
Averaging around $2.39 CPM, a new tech youtube channel gaining around 10k daily channel views can expect to earn around $720 per month.
One of the most popular and well-known, tech channel is Unbox Therapy. They have over 8 million subscribers with estimated monthly earnings of $41.8K! Although for sure I speculate they are making way more!
Estimated CPM: $2.39 per 1,000 views
A successful channel in this Youtube niche: Unbox Therapy
Lifestyle channels are a great way to document your life and share it with the world. This can be anything from vlogs, travel videos, beauty routines, or fashion tips.
How much money do Lifestyle YouTubers make?
While lifestyle channels don’t have the highest CPM, they definitely have some of the most engaged audiences on youtube and can earn around $3.47. A new lifestyle youtube channel gaining around 10k daily channel views can expect to earn around $1,050 per month.
One of my favorite lifestyle channels is Kelly Stamps. She creates funny videos, skits, and vlog-style content, and with just around half a million subscribers reportedly has earned upwards of $40k per month.
Estimated CPM: $3.47 per 1,000 views
A successful channel in this Youtube niche: Kelly Stamps
With so many car aficionados online, Cars are another popular niche on youtube with lots of dedicated channels. The content of these channels can range from car reviews, unboxing videos, comparisons, or racing.
How much money do Car YouTubers make?
Cars YouTubers have a solid CPM of around $4.23 CPM. A channel with 10k daily viewers can expect to earn around $1260 per month.
Donut Media is one of the most popular and well-known car channels on youtube. They have a whopping 6.4 million subscribers and earn about $187.7 per month according to Social Blade!
Estimated CPM: $4.23 per 1,000 views
A successful channel in this Youtube niche: Donut Media
2) Finance & Investing
One of the most profitable niches on Youtube is by far finance and investing.
There is a wide range of finance and investing content on youtube ranging from budgeting tips to stock market analysis. This is a great niche for those who want to share their knowledge and experience with others in the hopes of helping them make better financial decisions.
The content of these channels can include stock market analysis, personal finance tips, investing advice, and more.
How much money do Finance & Investing YouTubers make?
With an average CPM of around $12.25, financial YouTubers getting about 10k daily channel views can expect to bring in around $3675 per month.
One of the most popular channels in this niche is Earn Your Leisure. They have nearly a million subscribers and earn an estimated $24,500 per month according to our calculations!
Estimated CPM: $12.25 per 1,000 views
A successful channel in this Youtube niche: Earn Your Leisure, The Motley Fool
1) Make Money Online
The “make money online” niche is by far amongst the best and most profitable niches to start a Youtube channel around. The content of these channels can include affiliate marketing, internet marketing, blogging tips, and more.
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Additionally, you don’t have to be teaching people how to make money online — the content of these channels can include case studies of those who have been successful and more.
How much money do Make Money Online YouTubers make?
With an average CPM of around $13.52, those in the “make money online” niche can expect to earn about $4056 per month for every 10,000 channel views.
One of my favorite channels in this space is Project Life Mastery. They have over 1.4 million subscribers and reportedly make around $100,000 per month from their YouTube channel alone!
Estimated CPM: $13.52 per 1,000 views
A successful channel in this Youtube niche: Project Life Mastery
More Profitable Youtube Niche Ideas
There are endless topics you can start a youtube channel about that make money. If you have a passion or interest in a specific topic, chances are there is a niche waiting for you to fill it.
The niches listed in this article are just a few examples of the many profitable options available. But the truth is, with a little creativity and hard work, you can make money off of just about any topic.
No matter what your interests are, there is sure to be a profitable niche for you to start a youtube channel about. The key is to find a niche that you are passionate about and that you can see yourself consistently creating content for.
Once you have found your niche, the next step is to start creating engaging and informative content that will help you build a loyal following of viewers. If you can provide value to your viewers and help them learn something new, then you will be well on your way to becoming a successful YouTuber.
There are many different niches that you can start a successful YouTube channel around. The key is to pinpoint the best youtube niche to make a lot of money is to find one that you are passionate about and that you can produce quality content for, but that is also a profitable Youtube niche with regards to ad revenue earning potential.
In the same breath, by producing quality content and building an engaged audience, you can make a lot of money from your YouTube channel no matter what niche you are in!
Credit is due in part also to Jack Cao’s fabulous table outlines of CPMs by Youtube niche.
What are some other profitable YouTube niches? Let me know in the comments below!